If you run your loyalty program on Toki Loyalty, you've probably hit at least one of these limits:
Every plan adds $0.15 for each order past its included volume, so a strong month raises your bill even when your program stays the same
You sell wholesale and need B2B loyalty with its own earning rules, which Toki doesn't list on any plan
You want a dedicated support contact or custom integrations, and those start on Growth at $299/month and Power at $599/month
This article looks at five Shopify loyalty apps that answer those limits. You'll see which plan carries each feature you need, the monthly cost at 2,000, 5,000, and 10,000 orders, and the trade-off that comes with each app.
Short Answer
Love Loyalty is the leading Toki Loyalty alternative for most Shopify stores. At 2,000 orders it costs $79/month on Growth, with VIP tiers, paid memberships, B2B loyalty, Shopify POS, Klaviyo flows, and Apple and Google Wallet passes, while Toki Loyalty reaches $199/month at that volume through its per-order fee. Loyalty data lives in Shopify metafields, so every touchpoint loads as quickly as the page around it.
Love Loyalty is the pick for memberships, B2B loyalty, POS, and wallet passes in one fast, native Shopify app.
CWILL Loyalty is the pick for stores already on CWILL's reviews or order tracking apps.
Kangaroo Loyalty is the pick for retailers selling through Lightspeed or another non-Shopify POS.
Rivo Loyalty is the pick for DTC teams that build on a loyalty API.
Yotpo Loyalty is the pick for brands already running Yotpo Reviews.
Where Toki Loyalty's Pricing Pushes You to Upgrade
Toki Loyalty puts VIP tiers and Shopify POS on every plan, so its upgrades come from order volume and support rather than features. The table names the cheapest monthly plan that carries each feature in every app.
Toki Loyalty's cost moves with volume: each plan includes a set number of orders, then adds $0.15 per order, and stores above 5,000 orders move to Enterprise pricing. CWILL Loyalty keeps VIP tiers for Growth and quotes Plus from $599 for checkout extensions or API access. Kangaroo Loyalty runs one $199 plan with $0.20 per extra order. Rivo Loyalty needs Plus at $499 past 1,000 orders and quotes above 2,500. Yotpo Loyalty puts VIP tiers on its custom-priced Premium plan.
Love Loyalty's $79 Growth plan includes VIP tiers, paid memberships, B2B programs, Klaviyo flows, and wallet passes, with Shopify POS on every paid plan. Its $399 plan brings checkout extensions, API access, founder-led onboarding, and unlimited orders with no per-order fee.
Why Shopify Merchants Look for Toki Loyalty Alternatives
Toki Loyalty's feature set is broad, so merchants usually leave over cost at volume and the support they get, not missing loyalty basics.
Every plan charges $0.15 per order past its included volume, so Pay as you Go reaches $199/month at 2,000 orders
Dedicated support starts on Growth ($299/month), and an account manager and custom integrations need Power ($599/month)
Stores above 5,000 orders move to custom Enterprise pricing
B2B loyalty isn't listed, and the plan for checkout extensions and API access isn't stated
95 reviews on the Shopify App Store, a smaller public track record than apps with hundreds or thousands
This is why Shopify merchants turn to Toki Loyalty alternatives with flat pricing at higher volumes, B2B loyalty, and published plans for checkout extensions and API access.
What Each Customer Loyalty App Costs as You Grow
When an app charges per order, your loyalty bill grows with every sale. The table shows each app's cheapest monthly plan at three order volumes, and there's more detail on how much a Shopify loyalty program costs.
How we calculated it:
Love Loyalty is on Growth ($79) at 2,000 orders and on its $399 unlimited plan at 5,000 and 10,000, which is cheaper than Growth's $15 per 100 orders from about 4,100 orders.
Toki Loyalty is Pay as you Go at 2,000 orders, with 1,000 orders included and $0.15 for each one after. Power ($599) covers 5,000 orders, and Enterprise is quoted above that.
CWILL Loyalty is Growth at 2,000 orders ($169). Growth ends at 3,000, and Plus is quoted from $599.
Kangaroo Loyalty is $199 for 1,000 orders, plus $0.20 for every order after.
Rivo Loyalty is Plus at 2,000 orders ($499, up to 2,500), with a custom quote above that.
Yotpo Loyalty Pro adds $20 per 100 orders up to 1,000, then $100 per extra 1,000. Yotpo aims Enterprise at stores above 5,000 orders, so 10,000 is a custom quote.
Love Loyalty is the cheapest at all three volumes. At 5,000 orders, Toki Loyalty's Power plan costs $599, which is $200 more than Love Loyalty's unlimited plan.
What are the Top Toki Loyalty Alternatives for Shopify in 2026
Here are the five strongest Toki Loyalty alternatives for Shopify in 2026, judged on cost at your order volume, what each plan includes, reliability, and support:
1. Love Loyalty
Best for: Enterprise Shopify Plus brands that want an all-in-one loyalty app with VIP tiers, paid memberships, referrals, POS integration, Klaviyo flows, Apple and Google Wallet passes, and B2B loyalty, on a native Shopify experience that loads fast
Love Loyalty is the best Toki Loyalty alternative for Enterprise Shopify Plus brands that want an all-in-one customer loyalty app with points, VIP tiers, paid memberships, referrals, POS, Klaviyo flows, Apple and Google Wallet passes, and B2B loyalty.
It's built exclusively for Shopify and carries the Built for Shopify badge. It's also the only loyalty app that stores points balances, tier status, and membership data directly in Shopify metafields, enabling faster, native performance across 20+ storefront touchpoints without relying on an external API.
Love Loyalty offers paid memberships, VIP tiers, Apple & Google Wallet passes, and B2B loyalty with separate rules per wholesale segment on one Growth plan at $79/month for up to 2,000 orders. Toki Loyalty covers most of these, but doesn't list B2B loyalty and charges $0.15 for each order past its included volume.
The $399 plan adds checkout extensions, API access, and founder-led onboarding with unlimited orders, so neither support nor volume pushes you to a quote.
Key features
B2B loyalty with separate earning and redemption rules per wholesale segment
Unlimited orders on Plus ($399/month) with no per-order fee
Founder-led onboarding, performance audits, and on-demand development (Plus)
Paid memberships with a one-click checkout upsell that discounts the current order
Apple and Google Wallet passes with the customer's points and tier
VIP tiers that upgrade customers by spend or points
Shopify POS for in-store earning and redemption
20+ storefront placements, including product pages and cart redemption
Loyalty data stored in Shopify metafields (no external API calls)
Pros
B2B loyalty on the $79/month plan, which Toki Loyalty doesn't list
Flat $399/month for unlimited orders, where Toki Loyalty costs $599 at 5,000 orders and quotes above that
Checkout membership upsell that applies benefits to the same order (e.g., Rubino earns ~30% of revenue from paid members)
Migration tested past a million customers (e.g., Agradi, moving from LoyaltyLion)
Founder-led onboarding and on-demand development included on Plus, rather than a separate support tier
Cons
Shopify only
Membership sales carry a 1.8% fee on Growth and 0.8% on Plus
Checkout extensions and API access begin on the $399/month plan
Love Loyalty Pricing
Entry Plan
Toki Loyalty: $199/mo at 2,000 orders (Pay as you Go)
Love Loyalty: $79/mo for 2,000 orders
Why Love Loyalty: 60% cheaper at the same 2,000 orders, with B2B loyalty and no $0.15 per-order fee
Mid Plan
Toki Loyalty: $299/mo for 3,000 orders (Growth)
Love Loyalty: $229/mo at 3,000 orders (Growth)
Why Love Loyalty: 23% cheaper at 3,000 orders, with memberships, wallet passes and B2B loyalty on the same plan
Premium Plan
Toki Loyalty: $599/mo for 5,000 orders (Power)
Love Loyalty: $399/mo for unlimited orders
Why Love Loyalty: 33% cheaper with no order cap, plus checkout extensions, API access and founder-led onboarding
Best for: Stores that already use CWILL's reviews or order tracking apps
Rating: 4.9 (813 reviews) | Price: From $169/month at 2,000 orders + custom quote | Free trial: 14 days
CWILL Loyalty & Referrals (formerly Loloyal and TrustWILL) pairs points and referrals with CWILL's reviews, order tracking, and help desk apps. It's designed for stores that want their retention tools from a single developer.
Key features
Points, referrals, and time-limited offers
Review rewards through CWILL Reviews and Judge.me
VIP tiers and a loyalty page (Growth)
Points and rewards expiration (Growth)
Pop-ups, email notifications, and Klaviyo or Omnisend sync
Program translated into 20 languages
Pros
4.9 rating across 813 reviews
Built for Shopify badge
Reviews and loyalty from the same team
Cons
VIP tiers start on the Growth plan
Checkout extensions and API access need Plus, quoted from $599/month
Growth stops at 3,000 orders
Wallet passes and paid memberships not listed
CWILL Loyalty Pricing
Mid Plan
CWILL Loyalty: $169/mo for 2,000 orders (Growth)
Love Loyalty: $79/mo for 2,000 orders
Why Love Loyalty: 53% cheaper at 2,000 orders, with memberships, wallet passes and B2B loyalty included
Premium Plan
CWILL Loyalty: From $599/mo (Plus, custom)
Love Loyalty: $399/mo for unlimited orders
Why Love Loyalty: 33% cheaper, at a published price rather than a quote
3. Kangaroo Loyalty
Best for: Retailers running loyalty through Lightspeed or another non-Shopify POS
Kangaroo Loyalty links Shopify loyalty with Lightspeed and other in-store POS systems, and sends SMS and email campaigns from the same app. It's designed for retailers whose stores don't all run on Shopify.
Key features
Points, tier rewards, and targeted offers
SMS, email, and push campaigns
Referrals, contests, and reviews
Lightspeed and Shopify POS support
Klaviyo, Mailchimp, Gorgias, and Judge.me
Branded program with your colors and logo
Pros
Works with POS systems outside Shopify
Messaging built into the loyalty app
Phone support with chat and email
Cons
One plan at $199/month for 1,000 orders, then $0.20 per order
Some charges may be billed outside your Shopify invoice
No wallet passes or paid memberships listed for Shopify
Kangaroo Loyalty Pricing
Entry Plan
Kangaroo Loyalty: $199/mo for 1,000 orders (Ultimate)
Love Loyalty: $79/mo for 2,000 orders
Why Love Loyalty: 60% cheaper with twice the orders, plus memberships, wallet passes and B2B loyalty
Mid Plan
Kangaroo Loyalty: $399/mo at 2,000 orders
Love Loyalty: $79/mo for 2,000 orders
Why Love Loyalty: 80% cheaper at 2,000 orders, with every charge on your Shopify bill
Premium Plan
Kangaroo Loyalty: $999/mo at 5,000 orders
Love Loyalty: $399/mo for unlimited orders
Why Love Loyalty: 60% cheaper at 5,000 orders, and flat as you grow
4. Rivo Loyalty
Best for: DTC brands with developers who want to build on a loyalty API
Rating: 4.7 (1,449 reviews) | Price: From $499/month at 2,000 orders + custom quote | Free trial: 14 days
Rivo Loyalty is a loyalty and referrals platform built around a developer toolkit for custom programs. It's designed for brands with developers who want control over every loyalty touchpoint.
Key features
REST API, JavaScript API, and webhooks (Plus)
VIP tiers and referrals (Scale)
Store credit and cashback
Loyalty and referral page builder
Checkout extensions (Plus)
Shopify POS, Klaviyo, Gorgias, and Postscript
Pros
Developer toolkit for custom builds
SOC 2 Type II compliant
1,449 reviews on the Shopify App Store
Cons
Plus costs $499/month for up to 2,500 orders
Custom quote above 2,500 orders
Wallet passes in Rivo Accounts from $499/month, and paid memberships in a custom bundle
Rivo Loyalty Pricing
Mid Plan
Rivo Loyalty: $499/mo for 2,000 orders (Plus, up to 2,500)
Love Loyalty: $79/mo for 2,000 orders
Why Love Loyalty: 84% cheaper at 2,000 orders, with memberships and wallet passes in one plan
Premium Plan
Rivo Loyalty: Custom quote above 2,500 orders
Love Loyalty: $399/mo for unlimited orders
Why Love Loyalty: One published price for any volume, where Rivo quotes per merchant
Rating: 4.7 (968 reviews) | Price: From $199/mo–$1,999 (Custom Quote) | Free trial: 14 days
Yotpo Loyalty is a loyalty and referrals program that connects to Yotpo's reviews and SMS products. It's designed for brands that already run their retention marketing on Yotpo.
Key features
Points for purchases, reviews, social follows, and SMS sign-ups
Referral program with fraud prevention
Rewards page builder and redemption at checkout (Pro)
Points expiration and exclusions (Pro)
VIP tiers and free product rewards (Premium)
Shopify POS, Klaviyo, Recharge, and webhooks
Pros
Connects with Yotpo Reviews and SMS
24/7 live chat on Pro
Built for Shopify badge
Cons
Pro adds $20 per 100 orders up to 1,000, then $100 per extra 1,000
VIP tiers and free product rewards need Premium, priced by custom quote
Enterprise aimed at stores above 5,000 orders
No paid memberships, wallet passes, or B2B loyalty listed
Yotpo Loyalty Pricing
Entry Plan
Yotpo Loyalty: $399/mo at 2,000 orders (Pro)
Love Loyalty: $79/mo for 2,000 orders
Why Love Loyalty: 80% cheaper at 2,000 orders, with VIP tiers included rather than on a quoted plan
Mid Plan
Yotpo Loyalty: $699/mo at 5,000 orders (Pro)
Love Loyalty: $399/mo for unlimited orders
Why Love Loyalty: 43% cheaper at 5,000 orders, with paid memberships and wallet passes Yotpo doesn't list
Premium Plan
Yotpo Loyalty: Custom quote (Premium and Enterprise)
Love Loyalty: $399/mo for unlimited orders
Why Love Loyalty: A published $399/mo with checkout extensions and API access, where Yotpo quotes per merchant
When Should You Stay on Toki Loyalty
Toki Loyalty is still a good fit in some situations:
You run several Shopify stores and want one shared loyalty program and unified gift cards across them.
You want VIP tiers, an affiliate program, and a community hub without moving to a higher plan.
Switch when you need B2B loyalty, flat pricing past 5,000 orders, or a published plan for checkout extensions and API access.
How to Migrate From Toki Loyalty
Export members, point balances, VIP tiers, and store credit from Toki Loyalty, along with your earning rules and rewards.
List active paid members and their renewal dates, so memberships carry over without a gap in perks or billing.
If you run Toki across several stores, map which store each customer belongs to before importing.
Install the new app with widgets hidden, rebuild your rules and membership perks, and import balances and tiers.
Spot-check ten customers, including a paid member and a wallet pass holder, then switch on the new widgets and uninstall Toki Loyalty the same day.
Email customers that their points and membership carried over, with a link to add the new wallet pass.
Love Loyalty's team handles migrations at scale. Pet food brand Yoggies moved over 100,000 customers, with points and tier status preserved, and the system was ready in a few weeks.
Find the Best Toki Loyalty Alternative for Your Store
Here's the short version:
Love Loyalty is the best Toki Loyalty alternative for most Shopify stores, though the right choice depends on why you're moving on from Toki Loyalty.
Leading an enterprise brand on Shopify Plus? Go with Love Loyalty for VIP tiers, paid memberships, POS, and B2B at $79/month, and unlimited orders at $399/month.
Already on CWILL's reviews or order tracking? CWILL Loyalty slots into that setup.
Running stores on Lightspeed or another non-Shopify POS? Kangaroo Loyalty bridges them.
Building custom loyalty with in-house developers? Rivo Loyalty's toolkit fits that work.
Selling wholesale as well as retail? Love Loyalty runs B2B loyalty alongside your retail program, in one native Shopify app.
Leaving Toki Loyalty? Book a Love Loyalty demo and the team will plan the move with you, from points to paid members.
Frequently Asked Questions
1. What is the best Toki Loyalty alternative in 2026?
Love Loyalty is the best Toki Loyalty alternative in 2026. It's native to Shopify with loyalty data in metafields, adds B2B loyalty that Toki doesn't list, and keeps pricing flat at $399/month for unlimited orders.
2. Why do merchants move away from Toki Loyalty?
Merchants move away because every Toki plan adds $0.15 per order past its included volume, and stores above 5,000 orders need Enterprise pricing. Dedicated support starts on Growth at $299/month. B2B loyalty isn't listed on any plan.
3. Is Love Loyalty cheaper than Toki Loyalty at higher volumes?
Yes. At 2,000 orders, Love Loyalty costs $79/month and Toki Loyalty $199. At 5,000 orders, Love Loyalty's unlimited plan is $399/month and Toki's Power plan is $599.
4. Which Toki Loyalty alternative is best for Shopify Plus brands?
Love Loyalty is the best fit for Shopify Plus brands. Its $399/month plan includes unlimited orders, checkout extensions, API access, founder-led onboarding, performance audits, and on-demand development.
5. How much does Toki Loyalty cost?
Toki Loyalty prices by order volume. Pay as you Go reaches $199/month at 2,000 orders, Growth costs $299/month for 3,000 orders, and Power costs $599/month for 5,000, each with $0.15 per extra order. Above 5,000 orders, Toki quotes Enterprise pricing.
6. Which Toki Loyalty alternatives have paid memberships?
Not all of them. Love Loyalty includes paid memberships on its $79/month plan, and Rivo Loyalty offers them in a custom bundle. With Love Loyalty, a shopper who joins at checkout gets the member discount on that same order.
7. Which Toki Loyalty alternatives offer B2B loyalty?
Love Loyalty is the only app in this list that offers B2B loyalty, with separate earning and redemption rules for each wholesale segment on its $79/month plan. That lets you reward wholesale buyers without mixing them into your retail program.
8. Can I move my Toki Loyalty program to Love Loyalty?
Yes. Love Loyalty's team transfers point balances and tier statuses, and migration is free on the Growth and Plus plans. List your paid members and their renewal dates first, using the steps above.
